5/5

posted Jan-14-2005
I was seriously disappointed after I placed my order for the 7700 due to some miscommunications:
1. I was sent mail after I saved my shopping cart (but before I purchased) that shipping was free on the 7700. This incentive tipped the scales in AW's favor (I was also thinking about a Sager 9860), so I went back to place my order.
2. I returned to the site to check-out and was charged shipping when I placed my order.
3. I called AW and was told that there was no free shipping on laptops. When I said that I had email clearly stating "free shipping on all laptops" the rep told me to send the mail to sales@alienware.com, but didn't say that they'd honor the discount.
4. I sent the mail to the sales team and didn't receive a response.
5. I called back about a week later and was asked to send the mail again to the customer service alias.
6. I sent the mail to the CS alias and got an auto-response that they'd get back to me in 24 hours or less.
7. A few days later (not 24 hours or less) I had mail from a CS rep saying that although there was no discount when I ordered, they'd give it to me anyway but it would delay my ship date. This was the last straw for me for 2 reasons: first, becuase the rep's statement implied that they were doing me a favor when in fact they were merely fixing their own error, and second that it would impact the ship date for my system (which was nutty).
8. I posted my frustration to a popular third-party Alienware message board, and was quickly contacted by an AW manager. This is when the story turned positive.
9. Over the next few days the AW person ensured that my ship date was not impacted and made certain that everything was taken care of with no more action required from me... the entire process was invisible to me and things were "just fixed" -- which is *exactly* the way it should work. I give you my money, you give me great service and don't make me run around like a headless chicken. Everyone wins.
10. My system is shipping today (with no shipping fee)!
I do want to note that at no time during this process did I get the impression that AW wasn't trying to do the right thing or that they were trying to pull the wool over my eyes. It's obvious from how quickly I was contacted after posting to the forum that AW cares about the customer experience, and it's gone a long way toward restoring my faith in their service.
So, thanks to AW for jumping in and fixing things so quickly.