Rock Auto blows away the competition in speed, accuracy and price. Their on-line catalog loads quickly and provides an illustrated parts guide to make sure you order the right part. The catalog itself is easy to navigate and not filled with burdensome pop ups, or annoying banners and excessive java scripts. The interactive catalog is lean and mean, responds instantly and is a model of how all on line catalogs could be more efficient.
I have yet to find an error in the catalog, if you have a complete vehicle description - they have the correct part.
Shipping has been so fast from the East Coast to the West Coast, I'm often caught off guard by the Fed Ex or UPS truck showing up days ahead of my estimate. When the order is placed, they don't waste time filling it. My invoices often have hand written notes on it - showing a real person has double checked the order for accuracy. Unbelievable in the age of outsourcing everything, this business actually cares about getting the job done right the first time.
Some how, Rock Auto can offer substantially discounted parts from wharehouse close outs. Rock auto just saved me over $60 on two Subaru transmission seals. That's not just amazing, it puts the competition to shame and makes me wonder what the mark up really is on some parts. Since I have discovered Rock, it has become my primary parts source for all my vehicles. I check Rock first, the only way I would ever buy something elsewhere is if Rock did not have it - but the thing is; I haven't come across anything that Rock doesn't have.