WHAT A JOKE!!! This company is a fraud. They post the lowest prices and then have you call to "verify" your order, then they surprise you with the total. My camera price went from $190 to $207.50. They said that it was for "mandatory insurance and handling in my area".  
 
Stay away from them!!!!

I placed an order on 12/08/08 have E-mailed their support division and they do not have the decency to answer any e-mails. They state they will answer in 24 hours well today is the 17th some support system they offer. You can't even track your order from them because once they take your order you never receive anything else from them even tho they say you will be receiving a confirmation SOON. Finally this morning after being on hold for 23 min I reached a rep. told them to cancel my camera lens order all of a sudden my order was SHIPPED today! Amazing. When it comes I am sending it back and after 10 days if it's not removed from my charge I will dispute the charge. Have called the Credit Card Co and told them all about this "wonderful" company. The next time I order a lens from anyone I'll be sure to search out any complaints from the company. I would steer away from these people.

I cannot agree more with ALL the other reviews that this is the most fraudulant online merchant I have ever dealt with. They WILL upsell you, refuse to sell you the product as advertised and charge you $40.00 + for "handling" charges.  
Buyers Beware of this one. I was able to cancel my order in time.

Shady! They make you call to "confirm" your order where they attempt to upsell you camera batteries, memory, extended warranty etc. "Which would you like, the 5 year or the 3 year extended warranty?" Be sure to check your credit card statement and make sure they didn't overcharge you. They are evil.

Top choice digital was offering refurbished optima HD 65 projectors at a price that was about half of what Best Buy was offering for new devices. I've had a lot of experience buying online including purchasing automobiles and other open box or refurbished items and despite the concern about customer service I felt I was going in with both eyes open.  
Received the projector on December 15 but because of the shipping policies was unable to pick it up from the UPS office. I finally received the projector on 17 December and indeed, it did have a crack in the case. However the projector works perfectly and all components are in fine working order.  
The requirement to call and confirm the order allows them to upsell. This got pretty ridiculous when the salesman insisted that it only shipped with a 50 hour bulb! Using the skipping record approach I simply got the unit as described in the ad and paid the additional $50 for insurance. This is as described in the fine print. Also be sure to read your return policy.  
Last night we watched two movies and enjoyed the unit. It appears to be working fine but I would buy from top choice digital again only for exceptional deal with no alternative. Their business practices are not geared to the naïve or timid but for the best prices I couldn't find anybody else who offered a similar deal.  
I would still be hesitant to buy from them again given the amount of time I had to spend on the phone and attempting to get delivery.  

Don't buy from them!!! A complete scam! The price listed is NOT the price you will pay. They advertise free shipping but charge you at least $40 for insurance! When I questioned the guy about paying more than they advertised he told me that paying additional for insurance was "standard" and tried to make me feel stupid for even asking. Then he kept on trying to upsell me - my order was supposed to be $299 shipped...then it went to $389...and then because I was a valuable customer he was going to let me have another package for $419...what happened to $299. DON'T BUY FROM THEM.

This company is a SCAM - RUN RUN RUN -

Do NOT buy from this company. Every negative review is accurate. Every time I tried to call this company the wait was over 1/2 hour long. They offer free shipping, but neglect to add to your order total page, the "mandatory" handling and insurance. The customer service is so rude, I could not imagine ever having to deal with them again. I am also calling the consumer affairs division for the State of NY for their deceptive practices.

Avoid at all costs!!! It is the classical "bait and switch" operation. Merchant required me to call to "verify the order" after placing it. Then tried to get me to upgrade the battery for $100 since the one that came with the camera "only lasts 20 minutes"...despite the manufacturer claims of 24 hours. Then tells me the camera is the "international version" (not mentioned on website) with all markings and manual in Japanese and no US warranty. Told me to upgrade to US version for another $80! When I canceled order...asked "how soon do you want to cancel?" A real ripoff!!!!!!!!!

They lie about what is in stock.  
I tried ordering a 5D Mark II from them because they were the only ones listing it instock. They then tried to call and 'verify' my order and told me three different ship dates while they had me on the phone and that it was not actually in stock even though the website said it was in stock. I had to tell them 5 times to cancel my order as I wasn't going to play the ship date game on something of that high of value. I kept saying cancel, they kept trying to sell me more and keep the order. They eventually gave in and canceled my order. I would never ever deal with them again.

I should have checked before I bought. They called me back to "verify" my order and pitch overpriced worthless junk. I wouldn't buy, they cancelled my order....

This review was modified by its author, llorman999, on 12/8/08 6:16 PM.

BUYER BEWARE! - Another NYC camera shop that requires you to call in to "verify" your order so they can "up-sell" you things you don't need. I ordered a Navigon 7200T with 3 day shipping. The unit was $249.99 on the site and shipping was supposed to be $14.99. The total should have been $264.98, but they tacked on a $24.99 handling fee. Then they tried to sell me a car mount and told me the unit came with 06-07 map software and that it would be $89 dollars to upgrade through "Garmin." (Remember I ordered a Navigon product not a Garmin.) The rep started out at $49 for the upgrade saying the software on the unit was out of date and that I "needed" this upgrade. After declining multiple times, the final offer was $29. I declined again. He ended the call with verifying the total on the order as $289.97. As I they do not send an email with your order details I had no way of verifying that was the correct total. So I agreed and hung up the phone. The total seemed high so I went back to the site, did the math, called them back and canceled my order.

They WILL try to rip you off guaranteed. I purchased an SLR camera, and they tried to sell me a $50 memory card for $200 and a $75 battery for $150. To top it off they charge 9% for "insurance" which is just a straight scam. To top it off, their customer service is horrible and extremely rude. They do not deserve to have a business license in the United States.

AVOID THIS COMPANY!!!!! I bought a Optoma pico projector PK-101 from this company, it was supposed to be $333, they gave me some bullsh*t saying that handling and insurance was $40!!!! they didn't try to upsell me but they did give me the run around saying it will be delivered in three days, its been two weeks, every other day i called trying to get a tracking number but all the personnel there are assholes except for extension 776, you get brian or adam, supposedly switch between shifts, they aren't assholes but they told me that they contacted optoma and turns out the item is backordered, this company along with broadway photo are scam artists, they use the drop ship technique, dont order from them even if the price is cheaper, all these other reviews of people having a good experience are from employees trying to raise their reputation, look at the "good" reviews, they are all exactly the same, someone should sue this company and file a class action lawsuit, if someone does let me know and il throw in my two cents.

I had an absolutely positive experience, and would highly recommend this seller. I was a bit skeptical when I was informed that I needed to phone in, after submitting my order on-line. However, when I phoned in, Anthony verified my shipping address, asked me if I had any questions regarding the camera I had purchased, and assured me the order would be shipped shortly. I received the camera within two days from the date of the shipping address verification phone call.