It's sneaky marketing, actually, Bigf00t.
Subliminal messages and all that. So what you think you are reading is actually sending messages to your brain making you yearn for
Product X.
A bit like flashing
Drink Coca-Cola messages every fourth frame at the movies. You can't really see it, but Coke sales go WAY up at interval!!
You just have to work out how those things are associated to work out what they are marketing.
Hmmm... pickup.... bread... steaks... smacking... chairlady... - doesn't sound like somewhere I wanna visit voluntarily!!